In movies, golf is always featured as a light and breezy way to pass the time, bond with friends and considering golf clubs don’t come in cheap and it begs to question, why are golf clubs so expensive?
It paints the picture of happiness, in comparison to most sports that are seen as “competitive”. On the other hand, it is also commonly portrayed as a rich man’s sport.
Unfortunately, this is a reality. The best golf clubs are usually highly expensive, so they want to just have fun deflates upon seeing these skyrocketing prices.
Why does golf even cost that much? Well, think about what makes a bag expensive. Isn’t it because of the valuable components that make it into a bag?
The same goes for golf. One of its main components is its trusty golf clubs.
Why Are Golf Clubs So Expensive?
Every product has underlying costs behind its value. It may look like a simple object to you, but there is a lot of work that goes behind every product.
Continue reading to find out more about what makes golf clubs so expensive.
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Marketing, Marketing, Marketing
Whenever you see that delectable cheeseburger flash on your TV screen or pop up in your social media news feeds, don’t you feel compelled to satisfy your mouth-watering craving?
That is the point of marketing a product, but unfortunately, these advertisements don’t come cheap. So, how does this answer the question of why are golf clubs so expensive?
Golf club prices are affected by the marketing costs used to boost its name, especially upon its first release.
For each marketing campaign, companies spend thousands of dollars in ensuring that it goes smoothly.
They make sure that you see their golf clubs everywhere, whether you’re on your phone, the subway, or in front of your TV.
Some people always count off this reason but this is one of the underlying factors why golf clubs so expensive.
Even if there are a lot of golf patrons, there is only a numerable amount of people who actually go hardcore.
They need people to care about their brand and its features, seeing it as more than just a stick you hit a ball with. This is why golf club companies need to go extra on their ad campaigns.
If they don’t, newly-released golf clubs would most likely be swarmed only by flies.
But all thanks to advertisements, you were able to gain knowledge about the most reliable golf clubs on the market. Although, be wise as well as many companies tend to overhype nowadays.
Lean closer to brands who do not merely show you its greatness based on how far the ball will get with their club.
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The Not-So-Secret Ingredient
What would you think would be pricier? A necklace made out of brass or one made out of legitimate gold? Of course, it would be the gold one.
One of the reasons why a golf club is so expensive is because the material used is extremely valuable.
A common example would be that golf clubs that were crafted out of graphite are expected to be more expensive as compared to those made out of steel.
It is an established fact that graphite is more lightweight and flexible over steel. It allows golfers to gain an advantageous hit on the ball.
If you opt to go for graphite golf clubs, you most certainly would exhibit better performance than those who use steel clubs. The ball would reach a farther distance, proving that its quality is superior.
A 5 to 10-year increase is also commonly seen in graphite clubs, as well as improvement in terms of arm and shoulder pain. There is also a decrease in the vibration as the club hits the golf ball.
Well, the best golf clubs come at a cost as it promises you optimum performance on the course.
Players are willing to pay for that hence one of the main reasons why are golf clubs so expensive.
So, if you’re looking to save some money while still enjoying a reliable golf club, try someones out made from different materials. That’s how to find the best fitting material for you.
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Time is Gold
Isn’t it a fact that when you want an item to last long, it doesn’t come in cheap? Another reason why golf clubs are expensive is because of their durability design.
Most golfers are even lucky enough to experience 15 beautiful years with their golf clubs before they break making it more reason why are golf clubs so expensive.
Then again, each material comes with their own life expectancy, so take note of this:
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- Drivers and woods usually have a lifespan of only 2 to 7 years.
- Irons and putters are blessed with a 10 to 15-year life expectancy, sometimes even lasting a lifetime before they are out of style.
- The most common metal that composes a golf club is stainless steel because it’s usually at an affordable value while still maintaining satisfactory durability. However, steel is not
- Titanium is commonly seen in a golf club’s composition. This is also the reason why golf drivers become so pricey. It is strong, lightweight, and can handle regular usage.
- Hybrid clubs are made up of graphite and steel, giving you the graphite benefits while maintaining a reachable value.
- Graphite clubs are the most expensive golf clubs, usually reserved for the privileged and/or hardcore players.
- Drivers and woods usually have a lifespan of only 2 to 7 years.
Most Important Considerations
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Performance Evolution
In investing in a highly reliable set of golf clubs, you’re also investing in your potential in the course.
Before, drivers were sold at $300 only, but now you would find the best drivers for a staggering $500 or even more, and for that is why are golf clubs so expensive nowadays?
This is because golf clubs improve throughout time, thanks to the research put in its design.
Throughout the years, the definition of a “high-quality golf club” evolves based on the capability and resources available at that time.
New design ideas are being applied as each new golf club design is improved thereby driving the cost upwards thus why golf clubs so expensive.
New materials are also being experimented with, so these costs for research and development cause golf clubs to become expensive. These can highly affect a golfer’s performance!
It may even increase your morale when playing because your golf club is a better fit for you.
Go invest in a new golf club if you’ve already used yours for a decade or more. The price would be worth it if you get to experience a new exhilaration with every strike.
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Performance Comes With a Price
Premium packages always come at a higher price compared to basic ones.
This is because you are able to gain more benefits from the former. This is important to remember when looking at the prices of golf clubs.
One reason why golf clubs are so expensive is that they are designed to let you feel the entire premium package experience. It improves your precision and distance with every innovation done.
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Build Me Up
Creating a golf club isn’t as simple as counting from 1 to 10. It takes a major amount of time and thought during its design and engineering process.
This is another reason why golf clubs are expensive.
Some golf clubs are difficult to design and many of the high-end ones you see on the market have been created immaculately to provide its user with maximum satisfaction.
You can never put an exact price on time and effort.
But it deserves to be set at a high one if much of these were invested into making something high quality, as golf club innovations happen only once in a blue moon.
Don’t Forget About the Price Tag
Producing sets of golf clubs draw out a lot of money for companies, especially since their goal is to get the highest profit from the highest quality set of golf clubs.
To paint a clearer picture, the construction of a mere golf driver is estimated to already be $100.
After purchasing this from the supplier, shops are going to increase their selling price. This ensures that both of them and the company gain profit.
Additionally, golf companies invest in research, development, and marketing costs.
It takes a magnanimous amount of effort in crafting a simple but high-quality driver, so they need to earn back the value they deserve.
In Summary
Money can’t buy happiness, but the finest things in life come at eyebrow-raising prices.
This, however, does not mean it’s the end of the line for people who want to try something beyond their means.
Golf clubs are expensive, but why are golf clubs so expensive anyway.
If you consider all the aspects as to why it’s such a high price point, you would realize you’re saving more for one of the best leisure sports.
Instead of having to replace your golf clubs repeatedly, you get to use one of the best for years on end if you choose the best material.
You would also be able to appreciate its value if you knew the process that was invested in it.
Without the ads, you wouldn’t know what golf club you should buy.
How would you know what best suits your performance? Now, ponder on these to fully understand why golf clubs are so expensive.
It is true that clubs are expensive but so worth it.
You get to enjoy yourself among a land of greenery and breathe in the fresh air as you take a full swing.
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Last Updated on March 2, 2023 by Paul Roger Steinberg
